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Harry Croydon, COO: Innovating Insurance with IoT and AI for Business Growth [Next Gen Case Studies, July 4, 2024]

Our Co-Founder & COO, Harry Croydon, features on the Next Gen Case Studies podcast, joining Devon Jones as they discuss his career journey and the innovative solutions MIC Global provides in IoT and technology integration. Emphasizing persistence, determination, and vision, Harry details MIC Global’s focus on security for small businesses, the challenges of targeting emerging markets, and the importance of strategic partnerships. He also explores the integration of AI in insurance, highlighting the balance between technology and the human element, and shares MIC Global’s future goals of expanding offerings and improving customer trust and transparency. (33m 20s).

In this episode of the Next Gen AI Case Study series, we welcome Harry Croydon, co-founder and president of MIC Global. Harry shares his journey from the early days of his career to leading MIC Global, a company known for its innovative solutions in the Internet of Things (IoT) and technology integration.

Harry begins by discussing the foundational values that have guided his career: persistence, determination, and clear vision. These principles have been crucial in his role at MIC Global, where he focuses on providing robust security and protection solutions for small business owners. The conversation explores how Harry’s background has shaped his approach to business and technology, emphasizing the importance of leaving the comfort zone and staying committed to goals.

The discussion shifts to the primary audience of MIC Global—small business owners. Harry explains the delicate balance of targeting businesses that are ready to invest in growth and security versus those still emerging and resource-constrained. He outlines the strategies MIC Global employs to communicate effectively with their target market, including leveraging strategic partnerships with businesses that serve the same audience.

Harry also highlights the global reach of MIC Global and the challenges of introducing advanced technology in less developed areas. He shares creative approaches to customer acquisition and the importance of maintaining strong community connections. This involves staying in touch with key players and building strategic partnerships that help deliver innovative solutions to various regions.

The episode delves into the impact of AI and new technologies on the insurance industry, an area where MIC Global is making significant strides. Harry discusses the integration of AI in customer service and risk assessment, balancing the human element with technological advancements. He offers practical advice on adopting new technologies, emphasizing the need for caution and thorough testing to avoid potential pitfalls.

Towards the end, Harry shares insights on the future goals of MIC Global, focusing on expanding their offerings and overcoming challenges in technology rollout. He addresses common misconceptions about the insurance industry, emphasizing the company’s commitment to improving customer trust and transparency.

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